Swiggy, one of India’s leading food delivery platforms, is entering a new market: professional services. The company has officially launched ‘Pyng’, an AI-powered app designed to connect users with verified, on-demand service professionals.
With Pyng, Swiggy is looking to simplify how people find trusted help for everyday tasks — from electricians and plumbers to beauticians, cleaners, and more — all through a seamless digital experience.
What Is Pyng?
Pyng is Swiggy’s latest venture beyond food and grocery delivery. It aims to become a one-stop platform for home and lifestyle services. Think of it as your personal assistant that uses AI to understand what you need, when you need it, and connects you with the right professional fast.
Need a carpenter for a quick repair? A salon expert for a last-minute makeover? Pyng is designed to find the best-matched, verified service providers in your area — with just a few taps.
How AI Powers the Experience
At the heart of Pyng is artificial intelligence. The app uses AI algorithms to:
- Understand user intent through natural language processing (NLP) — so even if you type “AC not cooling,” it knows you’re looking for an air conditioning repair service.
- Recommend the right professionals based on your location, urgency, past preferences, and customer ratings.
- Schedule appointments smartly, suggesting the best available slots that fit both the user and the professional’s availability.
Swiggy is focusing on making the experience intuitive, quick, and reliable — eliminating the usual hassle of scrolling through endless service directories or waiting hours for callbacks.
Verified Professionals, Trusted Services
One of the biggest challenges in the home services space is trust. Pyng addresses this by onboarding only verified, background-checked professionals. Users can also see ratings, reviews, and experience levels before booking a service.
Swiggy’s logistics backbone may also play a role in helping these service providers reach customers faster, creating a hyperlocal network that mirrors its successful food delivery model.
Why This Move Makes Sense
Swiggy’s entry into the professional services space reflects a broader trend — Indian users are increasingly looking for on-demand convenience across all aspects of life. With a strong tech foundation, brand trust, and a growing base of users already relying on Swiggy for daily needs, Pyng could quickly become a major player in this booming sector.
