In today’s rapidly evolving search landscape, B2B and DTC (Direct-to-Consumer) marketers are facing a new frontier — the rise of zero-click searches. With search engines like Google prioritizing instant answers, featured snippets, and AI-generated overviews, many users now find what they need without ever clicking through to a website. For marketers, this means fewer clicks, […]
Tag: Marketers
Why Most Marketers Are Using AI Wrong (And How to Fix It)
https://demandteq.com/Artificial intelligence (AI) has revolutionized marketing, offering tools to automate tasks, analyze data, and personalize customer experiences. Yet, many marketers are not leveraging AI effectively, leading to wasted opportunities and resources. Common Mistakes in Using AI for Marketing 1. Over-Reliance on Automation Many marketers see AI as a magic wand that can run campaigns without […]
