CX automation & journeys
Where CX strategy meets real-world execution
Stay on top of how CX teams are evolving beyond support tickets into connected, end-to-end journeys. Explore playbooks, tools, and real-world strategies using automation, AI copilots, and data platforms to deliver faster, more consistent customer experiences.
Trends in Customer Experience
Explore what’s shaping customer experience across automation, journeys, and data platforms.
The Missing Link in Your SaaS Metrics
A strong LTV/CAC ratio looks great in a board deck, but do you actually know why your numbers are improving? Here is why SaaS metrics are a result, not a roadmap and the deeper questions you need to be asking
Walmart-Backed Flipkart Boosts Rapid Delivery Strategy in Response to Amazon
Walmart-backed Flipkart is accelerating its quick-commerce ambitions as competition in India's rapid delivery market reaches new heights. With Amazon expanding its fast-delivery operations and players like Blinkit and Zepto gaining momentum, the battle for speed, convenience, and customer loyalty is intensifying. This article explores how Flipkart is strengthening its delivery network and what the growing quick-commerce war means for the future of Indian retail.
UK orders Google to improve search transparency to aid competition
The UK has ordered Google to improve search transparency as regulators push for stronger competition in digital markets. The move aims to provide greater visibility into how search systems operate, helping businesses, competitors, and consumers better understand the factors that influence online visibility. As governments worldwide increase scrutiny of major technology platforms, the decision highlights a growing focus on accountability, market fairness, and the future of digital competition.